Project: Windows 8 Times Square

Presenting the next generation of Windows on the biggest event Times Square has seen to demonstrate everything Windows 8 can do. For three days, we took over Times Square, syncing 39 massive digital signs throughout the area. Reps invited people to try it out for themselves at street-side stations, also synced to the digital signs—games, apps, pics, videos, seamlessly shared with all of Times Square. Click here to see the presentation.


Company: R/GA
Project Manager: Rosalina Merrihue
Art Director: Chris Raleigh
Animator: Sianey Montes de Oca, R/GA Creative team

Project: Susan G. Komen Breast Cancer Foundation "Race for the Cure"

Presentation for the Susan G. Komen Breast Cancer Foundation "Race for the Cure". This annual event is projected at the Modell's Sporting Goods Times Square, Macy's Headquarters Jumbotron, Duane Reade Union Square Jumbotron.


Company: Hotsauce
Producer: Wyndy Wilder
Animator: Sianey Montes de Oca

Project: Lucy’s Legacy: The Hidden Treasures of Ethiopia

Lucy’s Legacy: The Hidden Treasures of Ethiopia, and exhibition on display at Discovery Times Square Exposition. The exhibition featured the icon of paleoanthropology—the famous 3.2 million-year-old hominid known as Lucy.


Company: The Houston Museum of Natuarl Science
Producer/Editor Cliff Davis
Creative Directors: Sianey Montes de Oca, Cliff Davis
Animator: Robyn Lee